Purchasing Pay-TV is hard. We made it easy.
DISH's Internal Advertising Agency, OneTen Creative, set out to solve the problem of buying TV packages. Through an iterative test and learn product development/design thinking approach, we were able to create an experience that makes buying TV fun, explorative, and engaging.
Creative Direction: Michael Sizemore
Strategy/UX: Michael Sizemore, Travis Hess, Matt Aiken, Fuad Talybov
Development: Fuad Talybov
Art Direction/Design: Michael Sizemore, Travis Hess
Copy: Matt Aiken